The Popular Choice Awards

Alshaya (Victoria's Secret)
For over 30 years, Alshaya has been a pioneering force in the retail franchise sector, using our exceptional market knowledge and experience to grow at pace across MENA, Russia, Turkey, Poland and beyond.

We franchise more than 80 of the world's best-known retail brands – including Starbucks, H&M, Mothercare, Debenhams, American Eagle Outfitters, P.F. Chang's, The Cheesecake Factory, Victoria's Secret - in prime locations across our markets.

Our ambition is to be a world-leading retailer, and our multi-brand, multi-market franchise portfolio delivers a truly international shopping experience across a range of sectors that is unmatched: Fashion & Footwear, Food, Health & Beauty, Pharmacy, Optics, Home Furnishings and Leisure & Entertainment