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Posnania

Category: New Shopping Centre of the Year, Poland

Posnania is a new shopping & lifestyle destination in Poznań and the biggest shopping mall in Wielkopolska region, covering 1 million potential customers in a catchment area of 45 minutes range.
Posnania differentiators are:
Digital Immersion – integrated interactive, advertising and management system;
Unique Shopping Experience – 35 customer services such as:Handsfree Shopping, Concierge or Collect&Try
Art Touch – public space shared with artists and designers with authors art collection
Extensive offer of 300 stores and unprecedented merchandising mix
Dining Village – outstanding dining offer of 40 cafes and restaurants in different zones of the center.
Posnania is a place open to the city, with carefully designed outdoor areas building its connection with surrounding in most natural way.
Posnania’s success points:
99,47% of GLA leased
13 mln visitors in 12 months
3% above NOI budget
brand awareness 74% after 8 months
customers satisfaction and recommendation will: 77%

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Category Sponsor Warehouse Agency Team of the Year, Poland
Category Sponsor Investor of the Year, CEE
Category Sponsor Office Agency Team of the Year, Poland
Category Sponsor The Real Estate Personality of the Year, Poland
Category Sponsor ESG Real Estate Leader of the Year, CEE
Category Sponsor Real Estate Construction Company of the Year, Poland
Category Sponsor Investment Agency Team of the Year, Poland
Category Sponsor Law Firm of the Year, Poland
Category Sponsor Investment Deal of the Year, CEE
Category Sponsor Warehouse Developer of the Year, CEE
Category Sponsor Outstanding Non-Business Achievement of the Year, Poland
Category Sponsor Financing Provider of the Year, CEE
Category Sponsor Property Management Company of the Year, Poland
Category Sponsor Tax & Financial Consultancy of the Year, Poland
Charity Support
Prize Donor
Jury Awards Voting Supervisor
Security Provider
Prize Donor
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